Americans Target Their Own: Oklahoma City Bombing (April 19, 1995)
Introduction of "New" Coke Enrages Coke Addicts (April 23, 1985)

Shooting Rampage at Columbine High School Stuns Nation (April 20, 1999)

Columbine1 Columbine2 What I remember most about the shootings at Columbine High School on April 20, 1999 is that I went the entire day without hearing anything about it.  This was highly unusual because I always had the radio on in my office, but I spent this day mostly in meetings in a conference room (at ad agency Foote, Cone & Belding).  


Columbine3 Columbine4 It wasn't until I got home and turned on the TV after 7:00 that I heard about it.  It was reported that as many as 25 were dead, but since the school had been locked down until the next morning the true numbers weren't known.  The following morning the death toll was revised downward to 15 (including the two student shooters).


Before Columbine there had been four even deadlier shootings.  They occurred in a post office, two restaurants, and on a college campus.  Columbine, however was the first to have such young targets - and the first to be communicated immediately to the outside world by victims on their cell phones. 


Virginiatech_shootings Unfortunately, as with all previous shooting rampages in this country, after an initial outpouring of grief and recriminations, life returned to normal, i.e. a feckless Congress unwilling to buck the NRA and draw up legislation to protect its citizens.  And eight years later, 32 students and faculty were mowed down at Virginia Tech (pictured).  Even that much carnage couldn't change a thing.  And the beat goes on ...  

U.S. Gun Carnage: A Tragic Roll Call

  • Mddonalds_massacre 32 murdered at Virginia Tech/April 16, 2007
  • 24 murdered at Luby's cafeteria in Killeen, TX/Oct. 16, 1991
  • 21 murdered at McDonald's in San Ysidro, CA/July 18, 1984
  • 16 murdered in Austin, TX/Univ. of TX campus/Aug. 1, 1966
  • 14 murdered at Edmonds, OK post office/Aug. 20, 1986
  • Fthood_shootings 13 murdered at Columbine HS/Littleton, CO/April 20, 1999
  • 13 murdered at Ft. Hood, TX military base/Nov. 5, 2009
  • 10 murdered in rural Alabama/March 10, 2009
  • 10 murdered in Jacksonville, FL/June 18, 1990
  • 9 murdered in Red Lake, MN by teen boy/March 21, 2005
  • Shootings_at_omaha_mall 9 murdered in Atlanta/July 29, 1999  
  • 8 murdered at Omaha shopping mall/Dec. 5, 2007 


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