Using Aromatherapy at Credit Suisse Bank

Some smart bank managers are realizing that certain smells correlate with happy customers and therefore increased deposits. Case in point: Credit Suisse just launched a program called "sensory branches" which uses aromatherapy to help make the customer experience more enjoyable. The bank has hired an aromatherapist to blend scents of peppermint, grapefruit and green tea - all designed to put customers in a better frame of mind and make them more relaxed. Credit Suisse has also arranged a musical selection where they synchronize branch traffic flows with beats per minute (or is it bank notes blowing in the wind...?) This is all designed to keep customers cool and mellow.

The result? The bank says that customer satisfaction is up at these sensory branches. That is until the bank increases its mortgage rate..... ;-)
--------------
Related reading: Awake at the Wheel: Getting Your Great Ideas Rolling (in an Uphill World)
The Back of the Napkin: Solving Problems and Selling Ideas with Pictures